AQUOS incorporates the very latest SHARP technology to achieve a stunning audio-visual performance that will keep you glued to your sofa.
Low-Reflection Black TFT Coating Effectively Reduces the Glare of Ambient Light On the AQUOS LCD screen, reflection is effectively reduced to provide vivid large-screen pictures. You needn't worry about placement. You can even enjoy a high-quality picture in a room facing the setting sun. Note:  These images are simulated for purposes of illustration. High-Contrast Picture Even in a Brightly-Lit Living Room Screen vividness is determined by the contrast of white and black. LCD screens generally provide a high contrast, but AQUOS produces whiter whites and blacker blacks by employing a black TFT LCD. Clear, crisp pictures can be viewed, even in a brightly-lit living room. Note:  These images are simulated for purposes of illustration. High-Resolution Full HD Panel Enables Full Enjoyment of Natural Pictures To deliver the dynamism of a large screen, AQUOS employs a high-resolution, high-definition LCD panel (approx. 6.22 million pixels in the full HD panel for the 45-inch). A beautiful 1080i High Definition TV-format picture can be reproduced in its entirety. Other wide models (37", 32", 26") also employ high-resolution LCD panels of approx. 3.15 million pixels, delivering high-quality images. Note: These images are simulated for purposes of illustration. High-efficiency LCD drivers using Quick Shoot (QS) technology reproduce clean, clear pictures which are easy to view. They reduce the sense of visual lag in images depicting high-speed motion with quick, snappy response. Note:  Quick Shoot is not featured on certain models. Note:  These images are simulated for purposes of illustration. Thanks to the newly developed high-performance colour (filter) system, the range of colour reproducibility has been extended. Note:  This colour (filter) system is not featured on certain models. Note:  These images are simulated for purposes of illustration. Digital signal processing functions, essential for high-quality images, are integrated onto a single digital signal processing chip. •Pattern-Matching I/P Conversion •Advanced Scaling •Colour Management/RGB Control •High-Level Graphics Note:  This LSI is not featured on certain models.
Along with being a leader in LCDs, SHARP is also setting the standard in sound reproduction. Selected AQUOS televisions come equipped with an ultra-high resolution 1-bit amplifier to transform your listening experience. A 1-bit amplifier samples the original audio signal at a staggering 2.8224 MHz — 64 times faster than CD — for spine-tinglingly realistic audio. Note:  1-bit audio is not featured on certain models. •Virtual Dolby® surround sound allows viewers to enjoy a powerful three-dimensional sound field with only the internal speakers. • Even without installing rear speakers, viewers can enjoy movies and music with more realistic sensations. Note:  Virtual Dolby® Surround is not featured on certain models. Dolby is a registered trademark of Dolby Laboratories.
Energy-Saving As Screen Size Increases, Energy-Saving Design Is All the More Necessary CO2 resulting from electric power generation needed for daily life is a continuing cause of global warming. AQUOS LCD TVs, even the 32" wide screen type*1, consume only approx. 227 kWh of power per year. Compared to a satellite digital Hi-Vision CRT TV of similar screen-size and features (32C-HE1*2), AQUOS consumes an impressive 16% less. In addition, the built-in Brightness Sensor Function*3automatically adjusts the screen brightness depending on the room brightness, helping to further reduce power consumption. An energy-saving TV, AQUOS serves to reduce CO2 emissions. *1LC-32GD3/32GD4 (Japanese models). *2Sharp satellite (BS) Digital Hi-Vision TV released in Sept. 2000 for the Japanese market. *3Some models do not employ this sensor. AQUOS Employs Eco-Conscious Materials AQUOS employs non-halogen resins in the cabinet and lead-free solder on the main circuit boards. Thus SHARP uses materials and parts that create less impact on the environment, even after they are disposed of. Approx. 60,000-Hour Long-Life Design Without Replacement The LCD panels used in AQUOS TVs suffer very little performance degradation over their operational lives. Thus users can enjoy beautiful on-screen images during the entire lifetime of the AQUOS LCD TV backlight, which is about 60,000 hours*. * Typical time for power output decrease of about one half, assuming continuous use with brightness or dimming in Standard mode and with a room temperature of 25°C (77°F). Use of Eco-Oriented Recycled Materials The base stands for AQUOS TVs are constructed from a resin composed of at least 20% recycled materials. Also, the protective packaging materials consist of cardboard and moulded pulp made from 100% recyclable paper, helping to further reduce the burden of waste products on the environment. Under Way – One of the Most Advanced LCD Facilities for the Integrated Manufacture of LCD TVs With the crystallization of Sharp LCD technology and TV technology, the most advanced facility for the integrated production of AQUOS (from the manufacturing of LCD panels to the assembly of final products) was completed in Kameyama, Mie Prefecture, Japan, and started operation in January 2004. AQUOS G series, the new flat TVs for the next era, are produced at this facility. Highly Advanced Technology to Keep Environmental Impact to a Minimum A cogeneration system and photovoltaic power generating system supply the plant with about one-third of the energy needs in-house. This, in combination with the use of exhaust heat, enables the plant to reduce CO2 emissions by about 40% per year. In addition, the plant collects all the waste water from the production process and recycles it with water purification technology. The plant is a "Super Green Factory" with highly-advanced technology Sharp has striven for.

Besides looking cool and oh-so futuristic in your living room, what are the advantages of owning an LCD TV or monitor?

It's easier to watch. Flat panel TV displays like LCDs and Plasmas are significantly brighter and feature higher contrasts than traditional CRT sets. Which means that an LCD TV will perform exceedingly well under most ambient light conditions. A brightly lit room won't wash out its picture, nor will lamplight cause a glare on your television screen. The beauty of these flat screens is that you don't have to turn out the lights to see the image clearly and easily. Nor do you have to worry about eyestrain, since neither LCDs nor Plasmas flicker the way old-fashioned TVs do.

And, you can watch TV from almost anywhere in a room since flat-screen LCD television displays can have up to a 160° viewing angle, which means your TV will look good when viewed from any point 80° in either direction from the center of the display.

One issue affecting the overall quality of the picture reproduced on LCDs has to do with dot pitch. The closer these "dots" are to one another, the sharper the resolution will be. Higher dot pitches also increase the viewing angles of LCD panels. Since dot pitch is measure in millimeters (mm), a good rule of thumb is this: Smaller dot pitches make for sharper images. You generally want a dot pitch of .28mm [" 10,000 pixels/in2 of your display] or finer.

Note: Plasma TV displays have long been touted as having wider viewing angles than comparably sized LCD monitors. But recent improvements in quality have made LCD televisions and monitors comparable to Plasma TVs with respect to their viewing angles. According to Sharp, a leading manufacturer of LCDs, the newest generation of LCD displays have just as good viewing angles as plasma sets, but this is only true of the better brands. In any event, even the best LCD monitors have yet to achieve the breadth of viewing angles found on typical Plasma monitors.

You can watch your new television right out of the box because the tuner is included. LCD TVs generally come with tuners and speakers already built in, so they're more or less plug-and-play devices.

The picture is smooth, colorful, and (best of all) wide. LCDs have none of those annoying scan lines that conventional sets do.

The display is multi-functional and long-lived. An LCD is a television monitor, capable of displaying HDTV, regular TV, and home video. It's also a computer monitor. In fact, it can accept any video format. LCD displays typically include inputs for (a) composite video, (b) S-video and component video, and (c) one or more RGB inputs from a computer. Because of the high resolution of LCDs, text and graphics look especially sharp when viewed on them, which makes them the best solution for displaying data and web-based content.

Note: Some LCDs (including many by Sharp) do not come with RGB inputs. If you plan to utilize your LCD display as a computer monitor, be sure to check out the specs of the unit you're thinking of purchasing.

You can expect to use your LCD monitor in many capacities for many years: The average lifespan of one of these displays is 60,000 hours. If watching TV was your full-time job, and you did it 24 hours a day, it would take you almost 7 years to wear out your LCD display. With more normal viewing habits of, say, 8 hours per day, you can extend the lifespan of your TV by a decade or more (to about 20 years)!

Note: The lifespan of an LCD display is generally longer than that of similar-sized plasma displays. Some manufacturers claim that their LCDs can last upwards of 80,000 hours when used continuously under controlled conditions (e.g., in a room with "standard" lighting conditions and 77° temperatures throughout). Just how realistic such claims are is debatable. After all, whose living room has no windows and remains at a perfectly comfortable 77 degrees year-round?

A more immediate concern is the actual lifespan of the light source in your LCD. This is perhaps THE critical component of your display unit. It is particularly important for maintaining a proper white balance on your TV. As these florescent bulbs age, colors can become unbalanced, which could result in too much red, for example, in your picture. So, it pays to buy name-brand displays. You will definitely pay more for better LCD display brands like Sharp, Toshiba, JVC, or Sony than you will for cheap Chinese or Korean variety knock-offs, but you'll get a backlighting bulb of higher quality and, in the end, a TV whose colors will stay truer longer.

In some cases, the warranty for this particular feature can be shorter than for the display as a whole. This means you might have to buy a whole new LCD monitor because the coverage on its backlight has expired. Moreover, some bulbs can be replaced, while others are built in to the unit itself. You should definitely do some research on the backlighting system, how it's configured, and how it's warranted.